- The WNBA was able to increase its 2027 schedule to 50 regular season games Wednesday without seeking approval of the players’ union, but according to its new CBA, the league must stick with 50 games again in 2028 and cannot play more than 52 regular season contests starting in 2029, writes SBJ’s Tom Friend.
- The Twins started a credit incentive program for their season-ticket members, rewarding them for coming to Target Field, with greater perks when the team wins at home, reports SBJ’s Mike Mazzeo.
- Longtime Japanese sports media executive Shimon Hoizumi has been named managing director/Japan at MLB, Mazzeo writes.
- Mazzeo also reports the Women’s Pro Baseball League has a deal for its inaugural season with sports authentication platform The Realest that includes a trading card line, a first-year logo and Opening Day patches.
- MLB Network added former Nationals GM Mike Rizzo as part of its Draft Combine coverage on June 23, writes SBJ’s Richard Deitsch.
- The Crew are launching a season ticket membership program called The C96, ahead of the MLS club’s July season ticket renewal window, reports SBJ’s Bret McCormick, and perks include lower prices for certain food and beverage items.
- Motor City Golf Club, the newest ownership group in TGL, also bought a team in the soon-to-launch WTGL, the fourth club in the women’s indoor golf league, notes SBJ’s Joe Lemire.
- The Laver Cup, the annual three-day, team-based tennis tournament launched by Roger Federer’s Team8 agency in 2017, has a site and date for its 2027 edition, reports SBJ’s Rob Schaefer: L.A.’s Intuit Dome, from Sept. 24-26.
- Deep Blue Sports + Entertainment and Mondo Metrics are stepping in to fill a data gap in women’s sports, partnering to launch the Women’s Sports Index, writes SBJ’s Rachel Axon.
- The UFC card at the White House led to a notable increase in downloads for the Paramount+ streaming service, highlighting why Paramount Skydance Corp. is betting on the fighting property to build its direct-to-consumer platform, notes SBJ’s Adam Stern.
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