Tech speed reads

  • My SBJ colleague Irving Mejia-Hilario takes you inside the International Broadcast Center in Dallas, which is the tech brain powering so much in and around the FIFA Men’s World Cup. Spend some time with this one, because it’s fascinating.
  • My colleague Rachel Axon used the SBJ Women’s Sports newsletter to highlight how the AUSL has capitalized on mic’ing up its players and how the emerging league pulls it off.
  • Croatia’s apparent equalizer against Portugal in the 13th minute of second-half stoppage time last week was overturned by VAR in the most visible — and most scrutinized — example yet of FIFA’s connected ball technology, my tech teammate Joe Lemire writes.
  • SBJ’s Rob Schaefer reports that Zenniz, a Finnish sports technology company that specializes in “smart tennis court systems,” formalized its expansion into the U.S. with the opening of an office just outside Atlanta.
  • Lemire also looks at the hydration prep and tech support to keep athletes safe and healthy in the hot temperatures during World Cup games.
  • Versant Media Group agreed to acquire golf simulator business Full Swing from majority investor Bruin Capital for around $530 million in an all-cash deal, SBJ’s Chris Smith reports.
  • In acquisition news, LeagueApps, the youth sports management provider, acquired NCSI, a safety and compliance firm that conducts background checks for the USOPC and roughly 90% of its national governing bodies, notes Lemire. In another deal, Hudl acquired TeamUp, a gamified fundraising startup for youth and high school athletics.


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