The NHL Rangers on Sunday will hold their first-ever Blueshirts Blvd. outdoor street festival prior to the home opener against the Maple Leafs. The event, with presenting sponsorship by Chase, will begin at noon ET outside MSG. Attractions for fans will include hockey-themed contests on a synthetic-ice rink. Marketing partners include Celebrity Cruises, Coke Zero, Delta Air Lines, Enterprise Rent-A-Car and Time Warner Cable ( Rangers ).

