Hyundai is now a founding partner of SoFi Stadium and Hollywood Park under a multiyear deal that includes Hollywood Park, SoFi Stadium, YouTube Theater and American Airlines Plaza, as well as team deals with both the Rams and Chargers. Hyundai’s sponsorship officially began in November and includes numerous branding and display elements, such as its Ioniq 5 electric car, Hyundai Home clean energy ecosystem and 60 vehicle charging stations across the Hollywood Park campus. During Rams and Chargers home games, Hyundai assets will include branding on the Infinity Screen by Samsung and LED ribbon boards, as well as fan giveaways. Legends' Global Partnerships division sourced, negotiated and represented Hollywood Park in securing this partnership (Hyundai).
Hyundai becomes SoFi Stadium founding partner
