“I do love the idea of big-time brands looking at HBCUs, and Sanders' father could have taken any job. But he said, ‘I want to go to an HBCU to bring back the magic of once what was,’ because the HBCUs for a long time have struggled to land top-tier talent. Now they're getting the talent and they’re getting the deals” -- CBS’ Nate Burleson, on Jackson State QB Shedeur Sanders, son of Jackson State coach Deion Sanders, signing an NIL deal with Gatorade ( “CBS Mornings,” 1/31).
“Sam’s Club are unbelievable partners and they allowed me to be myself in this spot. … And look, it's a Super Bowl commercial. This is something that they decided to do, they haven't done in the past and I love the fact I can be the face of it” -- Actor/comedian Kevin Hart, on starring in a Sam’s Club Super Bowl commercial ( “Today,” NBC, 1/31).
