As the NFL Draft heads into the later rounds this weekend, Panini is activating around selections with quick card releases, including for DE Aidan Hutchinson(Lions pick) and WR Garrett Wilson (Jets). SBJ's Thomas Leary talked to Panini VP/Marketing Jason Howarth about the activation in the latest edition of SBJ Football. Wilson also signed with Adidas prior to the start of the Draft (SBJ).
Aidan Hutchinson’s first official rookie card is available online, made-to-order through @PaniniAmerica.
— Brad Galli (@BradGalli) April 29, 2022
Link: https://t.co/M6nh6HHc4Q pic.twitter.com/AHjDDdYsmP
What an honor to be selected by the @nyjets! My bags are packed and I'm ready to #TakeFlight 🛫 Check out my new #PaniniInstant card here #WhoDoYouCollect #RatedRookie #NFLDraft https://t.co/qIqdZc5J3x pic.twitter.com/qss8Sve567
— Garrett Wilson (@GarrettWilson_V) April 29, 2022
Meanwhile, Diageo's Crown Royal brand, the official whisky sponsor of the NFL, is continuing its "Raise Your Glass" campaign this weekend. Select former NFLers, including Nate Burleson, Santana Moss and Deuce Mcallister, will be gifted a personalized bottle of Crown Royal Deluxe (Diageo North America).
