Hendrick Motorsports has a new sponsorship deal with a trucking industry fintech company, Relay Payments, which will get two primaries on the No. 24 Chevrolet this season (Bristol and Vegas). Relay will also be an associate sponsor all other races this year. Prosport Management brokered the partnership between the sides (Adam Stern, SBJ).
D.C. United and Procter & Gamble have agreed to a partnership deal for 2023, which will see P&G receive prominent branding throughout Audi Field, premium client appreciation benefits at D.C. United home matches and exposure and inclusion across the club’s social and digital media channels (D.C. United).
Liberty G Sabrina Ionescu was named the cover athlete for the WNBA edition of NBA 2K24. Ionescu, the third WNBA player to be featured on the cover, called it "a full-circle moment," adding that it is "an honor to be able to represent the WNBA and women's basketball" (THE ATHLETIC, 7/7).
The torch has been passed 🗽 @sabrina_i20's got next, as our #NBA2K24 WNBA Edition Cover Athlete 💪
— NBA 2K (@NBA2K) July 7, 2023
Pre-order today ➡️ https://t.co/ddxX7XMZI8 #SeeYouOnTheCourt pic.twitter.com/m44mXFCWHD
