2017 SBJ-Intersport Brand Engagement Summit
May 31-June 1, 2017 – Renaissance Chicago Downtown, Chicago, IL
Brand Showcase: Dr Pepper
Dr Pepper has a long history with college football, but with the introduction of the College Football Playoff on ESPN in 2014, they have taken it to another level. Blaise D'Sylva, Vice President, Media, Dr Pepper Snapple Group, will share how they have delivered strong business results by leveraging the sponsorship through advertising, retail and other innovative tactics.
To view the COMPLETE AGENDA and to REGISTER, visit www.BrandEngagementSummit.com.
