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MLS Takes A Bite Of The Apple
MLS signs 10-year deal with Apple, becomes first major U.S. league to go all-in with digital media company.
There was a survey of those who watch and engage in sports. There is a slight dip in the perception of the league. We think that’s going to be very temporary. But our new conference is very strong in the 18-44-year-old bracket. We think that bodes very well for the future.-- Texas Tech President and Big 12 BOD Chair Lawrence Schovanec, on the impending departure of Texas and Oklahoma and arrival of BYU, Cincinnati, Houston and UCF.