Olympics

IOC courts Google, Facebook as it eyes social/digital space

Inside the "new" NBC's Games

Sales strategy helps IOC boost rights fees

McDonald's gets kids in the Games

'We see these Olympics as a real laboratory'

Ebersol stays hard at work at Olympics, but new role gives him time to enjoy the Games

Marketing and Sponsorship

Nets add Geico to Barclays Center’s roster

Franchises

AS Roma strengthens ties to U.S.

NFL reprises advisory role in Browns sale

Everything but a tee time: Penguins’ new shop goes for a country club vibe

Houston Rockets bet on casino industry executive to fill chief strategy position

Rowley becomes go-to guy for Suns turnaround

Stars’ sales stirring after shake-up

Facilities

Theater boxes, super suite on Bobcats' wish list

Sink Combs Dethlefs stays busy in the small arena category

Want in Churchill’s Mansion? Ask Legends

Labor and Agents

Els, agent finish off new Breitling deal after British Open

NFLPA reopens adviser program

Some expect Fehr to propose new economic model

USTA argues against class-action status for refs and umpires

In Depth

Celebrating a decade

Field-level boxes were a risk worth taking

Ford Field one of NFL’s most versatile stadiums

Patriots bet right on premium inventory

Reliant adept at being quick-change artist

Reviews and rants

Leagues and Governing Bodies

Three fresh hires at NASCAR to target new fans

Events and Attractions

PGA Championship site puts a premium on transportation logistics

Opinion

The rise and fall of media rights fees

Cartoon: High marks

GM’s drama, NFL’s draw and NBC’s Olympic love

Age minimum could have significant impact on hockey

Proposed legislation has sports business in crosshairs

Coast to Coast

Coast to Coast

People and Pop Culture

People: Executive transactions

Faces and Places

Images from London

Plugged In: Dermot Boden