50 Most Influential: No. 49 — Juan Carlos Rodriguez

"49 Juan Carlos Rodriguez Getty"

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49

juan

carlos

rodriguez

President

Univision Deportes

CHANGE FROM 2014: NEWCOMER

As Univision markets its planned IPO, the company’s top executives are touting ratings gains at Rodriguez’s Univision Deportes as a point of strength. Prime-time ratings this year more than doubled year-over-year, thanks to Rodriguez’s strategy of focusing on all things soccer. Univision Deportes’ audience puts the network on par with the biggest U.S. sports networks — English or Spanish.

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