Bucks G Damian Lillard agreed to a "lifetime contract extension" with Adidas. His deal with the shoe company expired last offseason. He now joins Lakers F LeBron James (Nike), Suns F Kevin Durant (Nike) and Warriors G Stephen Curry (Under Armour/Curry Brand) as "active NBA players with lifetime shoe endorsement contracts." Lillard's representative, Aaron Goodwin of Goodwin Sports Management, also negotiated James' and Durant's initial Nike deals (ESPN, 12/18).
Bucks' Lillard signs lifetime contract with Adidas
