World Rugby and IMG have agreed to a long-term media rights partnership designed to further accelerate rugby’s growth in the U.S. and globally ahead of the men’s and women’s Rugby World Cups in 2031 and 2033 -- both of which will be hosted in the U.S. IMG will help World Rugby shape a media and market strategy that will include advisory on U.S and global media rights, distribution, content and in-market initiatives in the lead up to the Rugby World Cups. IMG will also provide broader consulting across the global World Rugby media rights ecosystem. World Rugby was advised on the growth plan by Jeffries (IMG).
World Rugby taps IMG to help with long-term media rights plan
