- The ACC has its first school-specific jersey patch deal, as Cal reached a multiyear deal for all 30 of its varsity sports with AI platform Dialpad. It’s believed to be the largest sponsorship deal in the athletic department’s history.
- The ACC also signed a multiyear deal with ReliaQuest, making the Tampa-based company the official cybersecurity sponsor of the conference, reports SBJ’s Austin Karp. The deal was struck in conjunction with Disney Ad Sales and ESPN.
- Sikorsky Credit Union acquired the first entitlement for Sacred Heart Univ.’s 7,500-seat football and lacrosse stadium in Fairfield, Conn, writes SBJ’s Terry Lefton.
- DePaul signed a 10-year multimedia rights agreement with Playfly Sports that runs through 2036.
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