Celtics F Jayson Tatum stars in Gatorade's latest spot, "Greatness Starts with The Grind".
How do you surpass insurmountable hype and still end up underappreciated? Ask LeBron James.
— The Undefeated (@TheUndefeated) October 21, 2021
His transformation to sneaker ambassador is just another way that LeBron continues to dominate the game. Catch a new episode of "Sneaker Legacies" right here: https://t.co/YT78TRHsOy pic.twitter.com/0Z33B7CKyH