Teams and concessionaries keep experimenting to find the best mix and pricing for concessions, trying to anticipate and respond to consumer preferences. From premium areas, to the concourse, and on to the regular seating bowl, we’ll look at some of the concepts and strategies that have boosted per caps and offered patrons a wider variety of options and price points.
Publishing Date: Jan. 13 Ad Close: Dec. 30 Materials Close: Dec. 31. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or jtuttle@sportsbusinessjournal.com .
