No portion of the sports business industry has been changing faster and more dramatically than college sports. With a series of moves to keep pace -- including acquisitions, advancements in multimedia offerings and innovative social media programs -- Learfield Sports more than kept pace. "It was incredibly hard to put all those things together," said Learfield Exec VP & Chief Revenue Officer Andy Rawlings, whose company won the Sports Business Award for Best in Property Consulting, Sales & Client Services. "Deals that look great on paper only are great if the people that come with them are great and work together. Our expectations were high, but they were all exerted."
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