Warriors G Stephen Curry remains atop the list for the NBA's most-popular jersey, while his team continues to be the leader in merchandise. This marks the second consecutive regular season Curry has been the top seller on the jerseys list. Rounding out the top players in jersey sales are Cavaliers F LeBron James, Warriors F Kevin Durant, Thunder G Russell Westbrook and Cavaliers G Kyrie Irving. Meanwhile, the Cavaliers retain the second spot behind the Warriors in merch sales. Rankings are based on overall sales on NBAStore.com during the '16-17 season (NBA).
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MOST-POPULAR PLAYER JERSEY SALES ON NBASTORE.COM ('16-17 SEASON)
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RANK
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PLAYER
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RANK
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PLAYER
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1
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Warriors G Stephen Curry
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9
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Bucks G Giannis Antetokounmpo
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2
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Cavaliers F LeBron James
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10
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Rockets G James Harden
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3
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Warriors F Kevin Durant
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11
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Bulls G Dwyane Wade
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4
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Thunder G Russell Westbrook
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12
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Knicks G Derrick Rose
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5
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Cavaliers G Kyrie Irving
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13
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Warriors G Klay Thompson
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6
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Spurs F Kawhi Leonard
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14
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Celtics G Isaiah Thomas
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7
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Knicks F Kristaps Porzingis
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15
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Trail Blazers G Damian Lillard
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8
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Bulls G Jimmy Butler
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MOST-POPULAR TEAM MERCH SALES ON NBASTORE.COM ('16-17 SEASON)
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RANK
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TEAM
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RANK
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TEAM
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1
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Warriors
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6
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Spurs
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2
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Cavaliers
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7
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Thunder
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3
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Bulls
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8
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Celtics
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4
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Lakers
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9
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76ers
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5
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Knicks
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10
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Raptors
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