Audience Analysis: Selection Show Bounces Back After Record Lows

CBS finished with 6.2 million viewers for the NCAA Tournament Selection Show on Sunday, marking the program’s best audience since 6.8 million viewers in ’14. The program switched back to a 60-minute format this season. Last year, TBS aired the program and drew a record-low 2.5 million viewers for a two-hour format. When CBS last had the show in ’17, it drew 4.9 million viewers for the 90-minute format (which at the time was a record low audience).

ATLANTIC WALL: The ACC last week helped deliver ESPN its two most-watched championship week hoops games on record. Leading the way was Part 3 of this season's Duke-North Carolina rivalry. Even with a 9:30pm ET start on a Friday night, the ACC Tourney semifinal led all games last week with 4.2 million viewers. That is now ESPN’s most-viewed championship week game on record. Ranking second now is Sunday’s ACC Championship, as Duke-Florida State drew 4.1 million viewers. The record coming into this season was the UNC-Duke ACC title game from ’98 (4.0 million viewers). Two years ago, the same Duke-UNC semifinal matchup in the ACC Tourney in the 7:00pm window drew just 2.97 million viewers on ESPN. Meanwhile, Tennessee-Kentucky on Saturday afternoon drew 3.3 million viewers, marking ESPN’s most-watched SEC semifinal on record. For all of championship week telecasts, ESPN and ESPN2 were up 10% from ’18.

NOTES: Fox and FS1 averaged 283,000 viewers for the Big East Tournament this year, down 26% from ’18. The Villanova-Seton Hall title game on Fox on Saturday night drew 1.1 million viewers, down 24% from Villanova-Providence last year, which was an all-time high for Fox....UniMas last Wednesday (with a simulcast on Univision Deportes) drew 562,000 viewers for FC Barcelona-Lyon, marking the most-watched UEFA Champions League Round of 16 match since ’15, regardless of language. It also was the fifth-best UCL Round of 16 match on record.

The chart below lists final audience figures from select recent sports telecasts.



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