Major League Rugby Debuts Single-Screen Live Betting on The Rugby Network

Major League Rugby debuted live sports betting on The Rugby Network this past weekend during its final games of the season. Matches livestreamed on The Rugby Network included on-screen wagers from Australian sportsbook PlayUp for viewers to place real-money bets directly through their smart TVs or other streaming devices.

The live in-game betting experience was available to fans located in states with legalized online sports betting. Interactive sports betting company Tappp facilitated the single-screen betting experience for MLR. This past weekend’s betting integration came in addition to the free-to-play Pick&Go on-screen game that The Rugby Network debuted with Tappp earlier this season.

Major League Rugby announced its partnership in April with Tappp, which will leverage activity data from its Pick&Go game to create an enhanced free-to-play and real-money betting offering for MLR’s 2023 season. Tappp raised $10 million in April and is having discussions with several broadcasters and sportsbooks outside of PlayUp to launch similar watch-and-bet experiences later this year.



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