NBCUniversal is “already out to advertisers with Olympic make-goods” after viewership of the Tokyo Games Opening Ceremony “hit its lowest levels in more than three decades and fell short of the broadcaster's guarantees to advertisers” (ADAGE.com, 7/26).
About 3,900 people attended the Packers’ annual shareholders meeting yesterday, while “another 8,000 shareholders watched it online” (GREEN BAY PRESS-GAZETTE, 7/27).
Gaming/esports peripherals brand SteelSeries has added Chargers RB Austin Ekeler as an endorser. Ekeler, co-Founder of Gridiron Gaming Group, joins esports orgs FaZe Clan, Red Bull and Mercedes-AMG Petronas Esports as having SteelSeries tie-ins (James Fudge, SBJ).
