50 Most Influential: No. 38 — Anthony Noto

"38 Anthony Noto Getty"

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38

anthony noto

Chief Operating Officer

Twitter

CHANGE FROM 2015: NEWCOMER

Twitter has streaming deals with top sports leagues like Major League Baseball, the NBA and the NHL. But the main reason Noto, the former NFL chief financial officer, makes this list is the stunning deal he completed for the NFL’s “Thursday Night Football.” Though audiences have been smaller than expected, Twitter’s “TNF” stream earned lots of praise during the NFL season.

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