- A new app will be available to teams for tonight's NHL Draft thanks to a new multiyear deal with Presidio, a digital services and solutions provider.
- MLB and GameChanger have a wide-ranging, multiyear deal designed to cultivate interest and further the development of youth baseball and softball, reports SBJ's Joe Lemire.
- A focal point of a new deal between Delta and AMBSE (Falcons, Atlanta United) is the Delta Fly-Through Lanes, which is Mercedes-Benz Stadium's biometric entry option that launched during the 2022 NFL season, reports SBJ's Bret McCormick.
- Micro-betting focused sportsbook and sports media platform Betr finished a $35 million round of funding at a valuation of $300 million this week, co-led by Roger Ehrenberg’s IA Sports Ventures and Fuel Venture Capital, notes SBJ's Bill King. Co-founders Joey Levy and Jake Paul also participated in the round.
- The Comcast NBCUniversal SportsTech accelerator program has added the Premier League as a strategic adviser, reports SBJ's Chris Smith.
