- NCAA President Charlie Baker shared a memo Friday that outlined efforts the organization has made to cut costs, such as reducing national office spending by 10%, reports SBJ’s Ben Portnoy.
- Disney more than doubled its advertising revenue around the WNBA All-Star Game for a second consecutive year while selling out its available inventory earlier than it did in 2025, writes SBJ’s Mary Gaughan.
- The Bank of America Stadium Experience Center, unveiled by Tepper Sports & Entertainment on Thursday, is “the most technologically advanced preview center in sports,” TSE Chief Revenue Officer Eric Sudol tells SBJ’s Bret McCormick.
- NBC drew the best Sunday round of the Open Championship since 2022, averaging 4.3 million viewers for Ryan Fox’s win. That’s up 6% from last year, notes SBJ’s Austin Karp in this week’s Audience Analysis.
- The Orioles are opening the Corona Flag Court in right field for fans at Oriole Park at Camden Yards this weekend, reports SBJ’s Mike Mazzeo. It features a wraparound bar with service on both the flag court and Eutaw Street sides of the ballpark.
- F1 broadcasts will now have access to a new AI-powered tool, Strategy Insight, developed in collaboration with AWS, writes SBJ’s Joe Lemire.
- This week’s Talent Pool agency roundup from SBJ’s Irving Mejia-Hilario features Lynx G Olivia Miles and Mystics C Lauren Betts following their agent, Kailey Edwards, to Lift Management.
- SBJ’s Na’Andre Emerson talks with Sportique founder Jason Franklin about the company’s strategy to raise brand awareness from more sports-music collabs.
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