"Going Off The Grid" is a weekly survey of sports execs and personalities offering their thoughts on a handful of pressing (and trivial) issues in sports and pop culture. This week, our experts chime in on Twitter's next sports property, as well as NFL QBs-turned broadcasters.
- Bleacher Report Senior VP/Brand Strategy Keith Hernandez
– Keeps aware of pop culture, but isn't consumed by it.
- Pelicans Exec Dir of Corporate Partnerships Matt Webb
– His pop culture interests summed up: Kim, Kourtney, Khloe, Kendall, Kylie.
- Under Armour Chief Innovation Officer Clay Dean
– Just loves to know what's happening in pop culture.
- CSN Philadelphia VP/Content Michelle Murray
– Malibu is her favorite summer vacation locale.
| Going Off The Grid | |||||
| Should esports be an Olympic event? | Next sports property Twitter will land | Summer blockbuster you have to see | Better analyst: Cutler or Romo? | Last concert you attended | |
|---|---|---|---|---|---|
![]() Hernandez |
Why not? We let baseball back in | World Snooker Championship | "The Dark Tower" | Ambient noise | Chance The Rapper |
Webb |
A sign of the times... | Who haven't they landed? | (Googling summer blockbusters) | Cutler, if uncensored | Jazz fest with a 6-month-old...interesting |
Dean |
Nope! | Indianapolis 500 | "Guardians of the Galaxy Vol. 2" | Gotta be Romo | Stone Temple Pilots |
Murray |
Certainly worth exploring given growing popularity | If I knew I'd tell my bosses first | "Wonder Woman" | There's a Philadelphia ordinance that prevents me from picking a Cowboy | The Roots |
Do you want to get your thoughts in the Grid? If so, shoot an e-mail to jcarpenter@sportsbusinessdaily.com.


