Markets: San Diego

MSA population (rank): 3.3 million (17th)

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Since 2010: +6 percent

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Major pro team: Padres, Chargers

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Nearest teams: In Los Angeles, 124 miles away

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

TV teams: Los Angeles Clippers, Lakers, Kings and Anaheim Ducks

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

TV households (rank): 1.06 million (28th)

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Metro GDP (rank): $220.5 billion (16th)

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Fortune 1000 HQs (rank): 4 (40th)

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Employment profile: MSA skews to the sciences and technology, with an 89 percent higher concentration of life, physical and social science jobs than seen nationally, as well as 71 percent more engineering and architecture jobs.

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Places to play: San Diego is a tough place to get a stadium or arena financed. The Chargers owners have been trying for more than a decade. Now, it appears more likely than not that they will leave for L.A. Just as it may in St. Louis, this could accrue to the benefit of MLS. In August, AEG proposed an 18,000-seat arena as the centerpiece of a downtown entertainment district.

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

— Bill King

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)

Appraisal

SAN DIEGO
 
Income profile (annual):
Household median: $67,320
Household, 60th percentile: $85,352
Household, 80th percentile: $131,558
Median, family of four: $89,473
Discretionary, family of four (rank): $15,048 (42nd)


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