“Investing in female athletes is just good business.”
“Women’s sports are no charity case.”
“Gender equity and equality — it’s just smart business.”
Each of these statements reflects the thinking, and actions, of the individuals recognized as part of our Power Players: Women’s Sports . Though their responsibilities and involvement differ greatly, each has distinguished themselves as an advocate, evangelist or proponent of women’s sports. As the business of women’s sports grows significantly, we’re seeing more and more leaders shaping the path forward. We recognize their efforts.
Content produced by Erik Bacharach, David Broughton, Betty Gomes, Thomas Leary, Bret McCormick, Liz Mullen, John Ourand, Alex Silverman, Chris Smith and Michael Smith.
Agencies & Advocates
Athletes
U.S. women’s national soccer team
Media
Colleges
Properties
Women’s National Basketball Association
Ladies Professional Golf Association
National Women’s Soccer League
Sponsors
Players Associations
National Women’s Soccer League Players Association
Women’s National Basketball Players Association
Also in this section:
■ Wasserman’s influence in women’s sports
