The Jan. 16, 2026, edition of the SBJ Gaming newsletter looks at Blizzard Entertainment's latest promotion with sports, a pregame tavern tailgate for World of Warcraft's Midnight expansion and player housing, along with how Asmodee is using the Timberwolves to promote Catan.

Catan is one of the biggest names in board games, with 45 million copies sold since it debuted in 1995. The Asmodee-published game sparked a renaissance in board games, showing that the deeper strategy favored by folks who frown upon the likes of Risk or even the original Axis & Allies could app...

Blizzard Entertainment feels like the right company for this activation, because a flurry of activity is underway to make it happen for the AFC Divisional Round game featuring Texans-Patriots at Gillette Stadium.

Tixr is a growing ticketing company in sports, but it's also thriving in cultural events, and gaming and esports are two sectors it sees as separating it from its competitors, especially with its work on BlizzCon as it expands its portfolio of events with Activision Blizzard.

After a two-year hiatus, BlizzCon is back for 2026 at the Anaheim Convention Center in Southern California. The celebration of all things Blizzard Entertainment runs Sept. 12-13, and for the first time, Tixr is handling the convention’s ticketing duties for Activision Blizzard.

The December 19 edition of SBJ Gaming looks at the biggest stories of 2025 in sports gaming and how hardware sales paint a troubling trend for 2026.

Circana’s U.S. sales report for November showed the grim realities of the hardware market, selling the lowest number of consoles (1.6 million) since 1995 (1.4 million). If that weren’t bad enough, Circana’s report said that average prices are at an all-time high at $439 per system. Another worrisome...

Sports gaming often feels trapped in a loop: Player enjoys their franchise of choice’s annual release, the hype cycle begins showcasing the changes coming to the next iteration of the series, it launches, and they enjoy until the next season.

The December 5 edition of the SBJ Gaming newsletter covers the Xbox Bowl and how Microsoft got into college football, what Blast learned about U.S. esports event with the Counter-Strike Austin Major, October's video game sales and NBA Bounce's light in a dreary kids gaming market.

Even though my kids outgrew games targeted at the elementary school set, I’m still a big proponent of premium games for children and their families. The market needs more of them, especially since so much awful, predatory free-to-play slop pitched as “kid friendly” dominates mobile platforms and Rob...