Sports Business Awards: Another reason to celebrate
Those were the words of Mel Young, co-founder and president of the Homeless World Cup, after receiving the first Celebration of Service award from Sports Business Journal in 2017.
Eastbay redefined the market for selling athletic shoes and fueled the early days of sneaker culture
It was an audacious idea from childhood friends that led to a starring role in the birth of shoe culture. Little did Art Juedes and Rick Gering know at the time, but their launch of Eastbay in 1980 would revolutionize how athletic shoes were sold.
Sphere of Influence: Here’s how it all came together
When looking for the origins of this year’s Most Influential project, look no further than the pages of Sports Business Journal circa 2004.
‘WWE: Unreal’ takes you inside the writers room for a rare look at what it takes to create heels and heroes
WWE has long been open to pulling the curtain back for a behind-the-scenes look at talent and production, but a new Netflix series takes a rare additional step to further explore the company’s creative chops.
WWE communications executive Chris Legentil relishes expanded role in talent relations
WWE’s Chris Legentil won’t be in the spotlight at the upcoming WrestleMania in Las Vegas, but the results of his work will be hard to miss.
Closing Shot: The Big Easy’s First Super Bowl Host
Keith Horcasitas never got inside Tulane Stadium for a Super Bowl, but he still made the most of it, parking cars for $5 a pop and marveling that fans would leave their keys with a 13- or 14-year-old kid just trying to earn a quick buck.
Sugarlands named Official Moonshine of 2025 Ryder Cup
Sugarlands Distilling Company today announced a deal to become the Official Moonshine of the 2025 Ryder Cup that includes the release of a limited-edition Ryder Cup-branded Cherry Limeade Moonshine now available at retailers nationwide. The jar features the Ryder Cup logo displayed over an image of ...
Closing Shot: Unwrapping A Holiday Tradition
To learn the ties between sports and Christmas Day, you have to go back. Way back.
Inside the quirky, out-there world of team branding in minor league baseball
“It’s only hubris if I fail.”
WWE taking 2026 SummerSlam to Minneapolis, U.S. Bank Stadium
WWE, in partnership with Minnesota Sports & Events, today announced that Minneapolis will host SummerSlam over two nights on Saturday, Aug. 1, and Sunday, Aug. 2, 2026, at U.S. Bank Stadium. The 2026 edition of SummerSlam will be the first WWE premium live event in Minneapolis since 2019 and wil...