McDonald’s becomes eighth fast food firm to name a sports venue
McDonald’s Park isn’t a newfangled sort of “PlayPlace” for your kids to romp in at the chain’s restaurants. It’s the name of the Fire’s upcoming MLS stadium in Chicago.
Sports Business Awards: Tech — Best in Immersive Technology
ASB GlassFloor made significant strides in driving adoption of its glass video courts in 2025. European basketball clubs FC Bayern Basketball and Panathinaikos BC played full seasons on the floors, and ASB opened a testing facility in Orlando in conjunction with the NBA. The company’s first major U....
SBJ Gaming: Iconic insights from EA, Take-Two and Ubisoft CEOs
Leaders such as EA's Andrew Wilson and Take-Two's Strauss Zelnick spoke at the ESA's new iicon conference, and SBJ's Jason Wilson shares the best insights from onstage. Also: Pac-Man turns 45 and celebrates with a "Chompetition" harkening back to old-school gaming competitions.
‘Chompetition’ marks 45th anniversary of Pac-Man
Forty-five years ago, this 7-year-old had a lot of dreams, like becoming a paleontologist or, barring that, driving a bulldozer (both deal with moving around dirt and rock right?). Executives at Namco in Japan no doubt had dreams for their latest game to become a hit. You might have heard of it — Pa...
Wit, wisdom and vision from gaming’s leaders at ESA’s iicon in Vegas
You don’t often get major game leaders such as EA’s Andrew Wilson, Take-Two’s Strauss Zelnick and Ubisoft’s Yves Guillemot in the same city at the same time, let alone the same room. The Entertainment Software Association pulled off the feat last week at iicon, its new game conference in Las Vegas.
SBJ Gaming: The Show 26 enjoys series’ second-strongest debut
MLB: The Show was March's best-selling game, per Circana, and it was also the series second-best launch ever, only slightly trailing 2021's debut. Also: A lacrosse game appears!
What I’m Watching: A lacrosse video game, GTA and the Switch 2
Hat tip (or is that trick?) to Quinn Schmidt, who is repping USA Lacrosse. A recent conversation with him veered into video game territory, where he dropped some knowledge (groundshaking to my kids) that a lacrosse game is not only in development but launched Friday for PlayStation and Xbox (additio...
MLB: The Show 26 debuts as bestselling game of March with its strongest launch since 2021
Sony’s MLB: The Show 26 enjoyed the franchise’s second-strongest launch since the series’ debut in 2006, per data from market research firm Circana.
SBJ Gaming: EA Sports enlists its first high school football player
Elijah Haven is the top-rated QB in high school football, and he's signing up as a Gen/EA Sports athlete, as EA looks for ways to build long-term relationships. Also in SBJ Gaming for April 6: Hasbro works with FIFA for the first time for board games and Valorant's esports reset and new sponsors.
Riot Games adds four sponsors as it reorganizes Valorant esports
ExpressVPN, HP/HyperX, Zowie and Samsung are signing up as sponsors of the Valorant Championship Tour Americas, joining existing sponsors Red Bull, Secretlab, Verizon and Pulsar as Riot Games reorganizes the esports scene for its online shooter.